Fiat Motors of Canada had a stylish advert for the Fiat 850 Berlina and Coupé. Absolutely "Fab". Buyers of a Fiat could enter a competition; the prize was a trip for 2 to Italy.
There was a catch: a correct answer to a question was required. Choosing a Fiat 850 was not difficult but I can imagine that the final question was a difficult one.
850 fab